Discusses the distribution network within the country from how products enter to final destination, including reliability and condition of distribution mechanisms, major distribution centers, ports, etc.
Last Published: 5/15/2019

Except for Coca-Cola, which distributes a complete range of products in Chad (Coke, Fanta, Sprite, etc.) under a licensing agreement with a domestic company, most U.S. products sold in Chad are marketed through agents.  Most importers are N’Djamena-based, although potential partners exist in Moundou, Sarh, and Abéché.  Import-export companies usually serve as agents or wholesale distributors for the products they import.  Retailing is predominantly informal. 

 Retailers in N'Djamena and other major cities distribute durable goods such as new vehicles, machinery, and household appliances.  Wholesale agents and retailers in N’Djamena distribute imported consumer goods through informal retailers.  Many Chadian retailers procure goods in neighboring Libya, Cameroon, Sudan, and Nigeria, while others import from Europe, China, India, Saudi Arabia and other Middle Eastern countries, and North America.  Most imported goods in this landlocked country transit the port of Douala (Cameroon), with some passing through Cotonou (Benin) and El Geneina (Sudan). 
 

Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.


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Chad Marketing