Discusses key economic indicators and trade statistics, which countries are dominant in the market, the U.S. market share, the political situation if relevant, the top reasons why U.S. companies should consider exporting to this country, and other issues that affect trade, e.g., terrorism, currency devaluations, trade agreements.
Last Published: 7/18/2017
Major Trends and Outlook
  • Significant post-cyclone Winston reconstruction, strong retail sales and tourism activity are expected to contribute to 3.8 percent growth in 2017, following two percent growth in 2016.  Major imports include machinery and transport equipment, mineral fuels, food, and manufactured goods.  Major exports include sugar, fish, gold, mineral water, and garments.  Foreign reserves totaled US$902 million (F$1.9 billion) in December 2016.
  • U.S. exports to Fiji fell by 3.3 percent in 2016.  According to U.S. Department of Commerce statistics, U.S. exports to Fiji amounted to US$55 million in 2016, compared to US$56.9 million in 2015.  U.S. imports from Fiji increased to US$203.3 million in 2016, compared to US$202.6 million in 2015.  The main products imported to the United States from Fiji include mineral water, tuna and sugar.  U.S. exports to Fiji were mainly transport equipment, food manufactures, machinery, chemicals and computer/electronic components.
Principal Growth Sectors
  • The tourism sector remains Fiji’s principal economic driver and major source of foreign exchange.  The industry contributes an estimated 37 percent of GDP.  Visitor arrivals totaled 792,320 in 2016, a five percent increase compared to 2015.
  • Despite a fall of 1.9 percent in visitor arrivals from Australia, Fiji’s largest source market, visitor arrivals from New Zealand, China, South Korea, India and the United States grew in 2016.  In 2017, Fiji’s national tourism promotion agency signed a memorandum of understanding with the Chinese online booking platform Fliggy, the travel arm of Alibaba, which is expected to further increase tourist arrivals and earnings from the country.
Government Role in the Economy
  • In 2016-2017, the government’s projected net fiscal deficit is US$219.7 million (F$468 million).  The fiscal deficit rose to 4.7 percent of GDP, compared to 1.6 percent in 2015-2016 due to reconstruction efforts following cyclone Winston in 2016.  The revenue forecast for 2016-2017 is US$1.49billion (F$3.175 billion), with expenditure estimated at US$1.71billion (F$3.643 billion).
  • Fiji’s government controls essential public utilities (water and sewerage), power generation and supply, and port management.  The government has invested heavily in upgrading road infrastructure and bridges.  Infrastructure support is fairly reliable in the urban centers, but less developed in rural Fiji.  There are numerous air and sea connections to the United States, Asia, and the Pacific Region, as well as local air and sea transport to all major centers on the larger islands in the country.  Given Fiji’s heavy reliance on diesel fuel, the Fiji authorities continue to explore private sector partnerships to develop renewable energy alternatives, such as hydro, solar, and wind power.
  • Domestic and international telecommunication links are relatively reliable.  Other service infrastructure, such as insurance, banking, accounting, local transport, investment finance, and real estate, are available in urban centers.

Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.

Fiji Trade Development and Promotion