Zambia - Market Entry StrategyZambia - Market Entry Strategy
Relationships are key in finding a good business partner and a company needs to visit Zambia to maximize prospects for successful market entry.
U.S. companies usually either license through local representatives, or export directly or indirectly through (often South African) intermediaries.
Whatever market entry strategy is chosen, businesses should bear in mind that entering the market will require local expertise on legal and regulatory issues.
Zambia Trade Development and Promotion