Fiji - Travel and TourismFiji - Travel and Tourism
OverviewTourism remains Fiji’s fastest growing industry and is the largest foreign exchange earner. Industry earnings increased by 12 percent in 2017, totaling FJD$ 1.8 billion (USD $0.9 billion) exceeding the combined revenues of the country’s top five merchandise exports (fish, water, sugar, gold and garments). The industry provides direct employment to an estimated 40,000 people and to 116,500 indirectly. In 2017, visitor arrivals grew by 6.4 percent to 842,884. The largest growth of visitors was seen in the new markets where national airline Fiji Airways opened new routes. Although Hong Kong, India, and the rest of Asia account for less than three percent of the total visitors, they recorded annual increases of 105 percent, 30 percent, and 16.9 percent respectively in 2017. Australia and New Zealand accounted for 65 percent of total visitors to Fiji, with earnings to the economy totaling FJD $1,255.5 million (USD$ 594.4 million) in 2017. The U.S. is Fiji’s third largest source market, accounting for 17 percent of total visitors, and contributed an estimated FJD $143.1 million (USD $67.8 million) to the Fiji economy.
Fiji is prone to natural disasters. A number of tourism properties located primarily in the northern region of Fiji closed temporarily following damage caused by tropical cyclone Winston in February 2016, though most have since reopened.
At the 2018-2019 annual national budget, the government removed import duties on fruit and vegetables to increase the affordability of healthy food options. However, the overall tourism taxes for tourism and other applicable entertainment activities remain high, with a 10 percent environment and climate (ECAL) tax and a 6 percent service turnover tax (STT).
Table 3: Fiji Tourism Data
|Total Visitor Arrivals||754,835||792,320||842,884||880,814|
|Average length of stay (days)||9.5||9.5||9.7||9.7|
|Tourism Earnings ($Millions)||FJD $1560.2 (USD $738.7)||FJD $1602.9 (USD $759.0)||FJD $1800.2 (USD $852.4)||FJD $1944.2 (USD $920.6 )|
|Exchange Rates||USD 1 = FJD 2.11199|
Leading Sub-SectorsThe hotel and hospitality industry requires a large variety of products, such as the following:
• Food – dairy products, fruit, vegetables, beverages, condiments;
• Building materials;
• Furnishings (drapes, carpet, linens);
• Kitchen equipment;
• Furniture and appliances;
• Sporting equipment;
• Toiletries; and
• Wireless technology and IT related to hotel and guest services.
Web ResourcesFiji Islands Hotel & Tourism Association
Ministry of Industry, Trade and Tourism
South Pacific Tourism Organization
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Fiji Travel and Tourism Trade Development and Promotion