Brazil - Using an Agent to Sell US Products and ServicesBrazil - Using an Agent
Although some companies import directly from foreign manufacturers without local representation, in most cases the presence of a local agent or distributor is essential. Companies trading with the government of Brazil are legally required to use a local representative. As in other countries, the selection of an agent requires careful consideration. As Brazil is a huge country and has many regional economic disparities, varying states of infrastructure, complex inter-state trade and taxation rules, and a host of other issues, it is often difficult to find one distributor that has complete national coverage. The U.S. Commercial Service in Brazil offers a variety of services to help U.S. exporters find reliable local agents, representatives and distributors. For more information, please explore our website.
The U.S. Commercial Service strongly recommends that exporters and representatives consult with a Brazilian legal representative before writing or signing an agreement. This will help exporters abide by Brazilian laws, particularly to limit their liabilities, protect trademarks, better ensure payments, and define warranty terms. Clauses related to exclusivity, promotional obligations, service and support duties, localization and performance targets, among others, may be included within the agreement.
Brazil Trade Development and Promotion