Brazil - Market Entry StrategyBrazil - Market Entry Strategy
Success in Brazil’s business culture relies heavily upon the development of strong personal relationships.
For most small and medium-sized U.S. exporters, it is essential to work through a qualified representative or distributor when developing new business in the Brazilian market.
The U.S. Commercial Service encourages U.S. companies visiting Brazil to meet one-on-one with potential partners, and offers a slate of services such as our Gold Key Service (GKS), through which companies can meet with pre-screened potential clients or partners in personal meetings.
We also lead delegations of Brazilian buyers to connect with U.S. businesses at more than 30 International Buyer Program trade shows in the United States (refer to Export.gov Brazil website for list of upcoming trade shows and events.)
Brazil Trade Development and Promotion