Belgium - ECommerceBelgium - ECommerce
The need to tailor offerings according to local laws, culture, and in two languages (French and Dutch), combined with a small population, make Belgium a somewhat more difficult market for those entering the EU e-commerce division. However, in February 2008, eBay introduced a system to allow users in Belgium to register using an electronic identity card instead of a credit card. Using this government-issued electronic identity card, known as eID, provides greater proof of identity and security in exchange of electronic data. Such increased security provides for greater trust in the e-commerce market and may offer a boost in attractiveness.
Although in the past the Belgian government has lagged in providing online public services, it is catching up and now offers tax filings online. In addition, the Belgian government is updating its electronic procurement structure and public tenders can now be submitted online. It is expected to soon launch its completed online-procurement system for purchasing goods from approved suppliers. In 2016, 39% of Belgian citizens made use of the internet for eGovernment services and 29% sent in online forms. These rates are above EU averages of 32% and 22% respectively. Despite its good overall ranking, Belgium still has potential to improve its online public services.
For information on electronic commerce in the EU please consult the Commerce Department’s Country Commercial Guide on the European Union: EU Country Commercial Guide, chapter 3 “Selling U.S. Products and Services”, section on “Electronic Commerce”.
Alternatively, search the Commerce Department’s Market Research Library
Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.
Belgium eCommerce Industry Trade Development and Promotion eCommerce