Afghanistan - Market Entry StrategyAfghanistan - Market Entry Strategy
- Strong local knowledge is a vital part of business development in Afghanistan.
- Be familiar with key players both in business and in government.
- Visit the country. Get to know your potential partners and their capabilities to do business with U.S. firms. Meet with local Chambers of Commerce especially the American Chamber of Commerce (AMCHAM), the Afghanistan Investment Support Agency (AISA), and the Export Promotion Agency of Afghanistan (EPAA). Many U.S. firms may find it beneficial to partner with a local firm which knows the region and can advise on security, and other issues of doing business in the region.
- Expect high costs associated with doing business in an insecure and volatile region.
- Before travel, U.S. citizens should review the Consular Information Sheet (Country Specific Information) and Travel Warning for Afghanistan. These documents can be found at the following website: http://travel.state.gov/content/passports/en/country/afghanistan.html.
- Personal relationships are especially important in Afghanistan. With the legal and regulatory framework still in a nascent stage, businesses are built almost entirely on the strength of the business relationships.
Afghanistan Trade Development and Promotion