Learn about barriers to market entry and local requirements, i.e., things to be aware of when entering the market for this country.
Last Published: 7/22/2019
Sweden’s open and therefore highly competitive market means U.S. companies face strong competition from Swedish and third-country suppliers.  U.S. exporters must offer advanced technologies as well as competitive prices and terms in order to succeed.

Sweden’s high cost of living, with expensive labor and individual tax rates, are among the highest worldwide. A valued-added tax (VAT) rate of 25  percent applies to the import or sale of most products. Representing about 20 percent of Sweden’s GDP, public procurement at all levels is much higher than the EU average of 11 percent. Incorporating innovative products and services into the public tender process remains a major systemic challenge.

 
Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.


More Information

Sweden Trade Development and Promotion