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Connect to a world of opportunity in Asia

One of the most lucrative regions in the world for U.S. companies is Asia. Seoul, Korea and the dynamic cities of Hong Kong, Taipei, Tokyo and Manila offer global sales potential for U.S. businesses in a range of industry sectors. If you are new to Asia or are looking to tap into new markets, our signature Trade Winds Forum is the ideal launching point for expansion throughout the region.

The 2013 Trade Winds – Asia program includes an Asia focused business forum consisting of regional and industry specific conference sessions as well as pre-arranged consultations with U.S. Foreign Commercial Service, Senior Commercial Officers representing commercial markets throughout Asia. The trade mission to Seoul, Korea and North Asia will provide participants with the opportunity to conduct business-to-business meetings with firms in Korea, Japan, Taiwan, Hong Kong and the Philippines.

  • Learn how to increase profits and overcome barriers in the growing Asia-Pacific region during the Trade Winds-Asia business development conference.
  • Network with the region’s leading industry and government officials and experienced U.S. and global companies during Trade Winds program.
  • Meet one-on-one with top Asia business experts from the U.S. Embassies and Consulates from the region for the latest trade leads and market entry strategies.

Find a partner or customer through screened business-to-business meetings in Korea, Philippines, Hong Kong, Taiwan and Japan

Up to 10 New Jersey STEP-eligible and Gold Key-approved companies will be considered for Trade Winds Asia 2013 support in the following amounts:

$2,000 Trade Winds Forum and One Mission Stop

$3,000 Trade Winds Forum and Two Mission Stops

$3,500 Trade Winds Forum and Three Mission Stops

To register for STEP support visit the NJ Business Action Center’s website and fill out the STEP eligibility form found at

Register for your free market assessment now click here.

The U.S. Commercial Service Trade Winds Team is hosting an Asian Market webinar series in preparation for Trade Winds 2013. Click here for details.