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*Updated July 23, 2014 –Please check this page regularly as program is subject to change.

Schedule of Activities

DISCOVER GLOBAL MARKETS: Free Trade Agreement Countries

Westin Book Cadillac Hotel; Detroit, MI

Pre-scheduled one-on-one meetings with U.S. Commercial Diplomats will be held throughout the Conference in Esquire on the 3rd floor.

Tuesday, September 9

 

7:30AM

Registration and continental breakfast; networking with exhibitors

 

8:30AM

Speakers:

9:00AM

Moderator:

Speakers:

Welcome Plenary Session
Location: Woodward Ballroom

Mike Miller, Director, Great Lakes Region, U.S. Commercial Service, U.S. Department of Commerce, International Trade Administration, Cleveland, OH

Terry Kalley, Chair, East Michigan District Export Council (DEC), Bloomfield Hills, MI

Judy Rising Reinke, Deputy Director General, U.S. Commercial Service, U.S. Department of Commerce, International Trade Administration, Washington D.C. (Invited)

Congressman Gary Peters, U.S. Representative 14th District, Michigan (Invited)

Plenary Session
Leveraging Free Trade Agreements: Opportunities and Challenges

Alan Deardorff,
Associate Dean, Gerald R. Ford School of Public Policy, University of Michigan, Ann Arbor, MI

Romaine Seguin, President, UPS Americas Region

Lynn Fischer Fox, Deputy Assistant Secretary for Policy and Negotiations, Enforcement and Compliance, U.S. Department of Commerce, International Trade Administration, Washington D.C.

 

10:00AM

10:30AM

Session I
Speakers:

Break and Networking with Exhibitors

Concurrent Session

The Basics of Qualifying for FTAs
Mike Allocca,
Allocca Enterprises, York, SC

Dusan Marinkovic, Senior International Trade Specialist, Indiana Export Assistance Center, U.S. Commercial Service, U.S. Department of Commerce, Indianapolis, IN

This is intended to be a 101 session that will outline the benefits and basics of the various free trade agreements, including the types of FTAs. Participants will learn how to identify a product’s specific rule of origin to determine preferential tariff treatment.

 

Session II

Speakers:

Export Opportunities and Challenges in the Dominican Republic and CAFTA Countries
Rafael A. Patiño,
Commercial Officer, U.S. Embassy, Santo Domingo, Dominican Republic

Aileen Nandi,
Regional Senior Commercial Officer for Central America, San Salvador, El Salvador

Nicole DeSilvis,
Senior Commercial Officer, U.S. Embassy, Guatemala City, Guatemala

Abby Daniell,
Head of Section, U.S. Embassy, San Jose, Costa Rica

Rossana Lobo,
Acting Head of Section, U.S. Embassy, Tegucigalpa, Honduras

Reed Vordenberg,
President, Agri-Organic, LLC, Bloomfield Township, MI

This session will explore export opportunities in the Dominican Republic and CAFTA Region as a result of the FTAs, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any remaining obstacles.

 

Session III

Speakers:

Export Opportunities and Challenges in Colombia

Jeff Hamilton, Commercial Officer, U.S. Embassy, Bogota, Colombia


Frank Buck,
Strategic Business Development Manager, South America, Kee Safety, Inc., Buffalo, NY

This session will explore export opportunities in Colombia as a result of the FTA, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any remaining obstacles.

 

12:00PM

Speaker:

Keynote Luncheon
Location: Woodward Ballroom

Secretary of Commerce Penny Pritzker,
U.S. Department of Commerce (Invited)

 
     

1:30PM

Concurrent Sessions

 

Session I
Speakers:

Qualifying for FTAs and Creating an FTA Compliance Program (Advanced)
Susan Whitney,
Director, Cleveland Export Assistance Center, U.S. Commercial Service, U.S. Department of Commerce, Cleveland, OH

Michelle O’Connor,
Global Compliance Director, The Lubrizol Corporation, Wickliffe, OH

Companies participating in this session should have knowledge of HS classification and substantial product transformation, build-up and build-down, (
The Basics of Qualifying for FTAs).  This workshop will focus on business analysis to determine if the preferential duty is sufficient enough to outweigh the internal controls necessary to survive an audit from a FTA country.  Lubrizol, a large U.S. company, will share its experience of FTA audits and the internal controls required to respond to them.

 

Session II
Speakers:

Export Opportunities and Challenges in the NAFTA Region
Steve Alley
, Deputy Senior Commercial Officer, U.S. Embassy, Mexico City, Mexico

Sean Kelly,
Deputy Senior Commercial Officer, U.S. Embassy, Ottawa, Canada

Elena Stegemann
, Director of International Business, Nustep, Inc., Ann Arbor, MI

Paul Fudacz,
Senior Attorney, Braumiller Law Group, Maumee, OH

 
 

This session will explore export opportunities in the NAFTA Region as a result of the FTAs, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any remaining obstacles.

 

Session III
Speakers:

Export Opportunities and Challenges in Panama
John Coronado,
Senior Commercial Officer, U.S. Embassy, Panama City, Panama

 
 

This session will explore export opportunities in Panama as a result of the FTA, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any remaining obstacles.

 

3:00PM

Break and Networking with Exhibitors Keynote

 

3:30PM-5:00PM

Concurrent Sessions

 

Session I

Speakers:

Export Opportunities and Challenges in South Korea
Maria Galindo,
Commercial Officer, U.S. Embassy, Seoul, South Korea

Dan Malone,
Vice Chair, Asia Practice and Director, Korean Client Relations, Butzel Long, Bloomfield Hills, MI

This session will explore export opportunities in South Korea as a result of the FTA, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any remaining obstacles.

 

Session II
Speakers:


Export Opportunities and Challenges in Singapore
Darrel Ching
, Deputy Senior Commercial Officer, U.S. Embassy, Singapore, Republic of Singapore

Brad Templeman
, Chief Executive Officer, Roll-Rite, LLC, Alger, MI

This session will explore export opportunities in Singapore as a result of the FTA, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any remaining obstacles.

 

Session III

Speakers:

Protecting Your Intellectual Property Rights as You Expand Into Global Markets

Samuel Frederick, Attorney, Foster Swift, Lansing, MI

 
     

5:00PM-7:30PM

Remarks:


Networking Reception

Douglas George,
Canadian Consul General, Detroit, MI (Invited)

Juan Manuel Solana Morales,
Mexican Consul General, Detroit, MI

 

Wednesday, September 10

   

8:00AM

Continental Breakfast and Networking with Exhibitors

 

9:00AM

Moderator:

Speakers:

Plenary Session
Making the Most of FTAs for the Automotive & Related Sectors
Location: Woodward Ballroom

Bernard Swiecki, Senior Project Manager, Sustainability and Economic Development Strategies, Center for Automotive Research (CAR), Ann Arbor, MI

Michael Sheridan, Director, Global Trade Strategy and Policy, Ford Motor Company, Washington, D.C.

Mustafa Mohatarem, Chief Economist, General Motors, Detroit, MI

Panelists will discuss the ways in which they have taken advantage of the FTAs in various markets, including progress they have made as well as challenges, such as non-tariff barriers, that they continue to face and how they are coping with them.  Speakers will also provide an update on the Asia Pacific Cooperation (APEC) Forum’s Automotive Dialogue, as well as what the automotive industry would like to see come out of the ongoing negotiations related to the  Transatlantic Trade and Investment Partnership (TTIP) and the Trans-Pacific Partnership (TPP).

 

10:30AM

Break and Networking with Exhibitors

 

11:00AM

Concurrent Sessions

 

Session I

Speakers:

Export Opportunities and Challenges in North Africa and the Middle East: Morocco, Jordan, Israel, Bahrain
Geoffrey Bogart,
Senior Commercial Officer, U.S. Embassy, Amman Jordan

Kenza El-Amrani,
Commercial Assistant, U.S. Consulate, Casablanca, Morocco

Maria Andrews,
Senior Commercial Officer, U.S. Embassy, Tel-Aviv, Israel

Nathan Regan,
United States Country Manager for the Bahrain Economic Development Board, Bahrain Embassy, Washington D.C.

 
 

This session will explore export opportunities in North Africa and the Middle East as a result of the FTAs, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any

remaining obstacles.

 

Session II
Speakers:

International Trade Finance Resources
John O’Gara,
Regional Manager, Office of International Trade, U.S. Small Business Administration, Detroit, MI

Jan Blaho,
Director of Supply Chain Finance, Export-Import Bank of the United States, Chicago, IL


 
     

Session III
Speakers:

Export Opportunities and Challenges in Chile
Ellen Lenny-Pessagno,
Senior Commercial Officer, U.S. Embassy, Santiago, Chile


Yannick Greiner,
Director of International/OEM Sales, Rugged Liner, Inc., Owosso, MI

 
 

This session will explore export opportunities in Chile as a result of the FTA, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any remaining obstacles.

 

12:30PM

Keynote Luncheon

 

2:00PM

Concurrent Sessions

 

Session I
Speakers:

Traveling to Canada for Work: the Rules and Regulations
Tony Geoghegan,
Executive Director for the Southern Ontario Region, Canada Border Services Agency

 

Session II
Speakers:

Export Opportunities and Challenges in Australia
Joe Kaesshaefer,
Senior Commercial Officer, U.S. Consulate, Sydney, Australia

 
 

This session will explore export opportunities in Australia as a result of the FTA, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any remaining obstacles.

 

Session III
Speakers:

Export Opportunities and Challenges in Peru

Ricardo Pelaez, Senior Commercial Officer, U.S. Embassy, Lima, Peru

 
 

This session will explore export opportunities in Peru as a result of the FTA, as well as remaining challenges, including non-tariff barriers or other hurdles that U.S. exporters continue to face.  Speakers will highlight market entry strategies and best prospects for U.S. exporters as well as strategies for coping with any remaining obstacles.

 

3:30PM

Break and Networking with Exhibitors

 

3:45PM

Utilizing Trade Shows to Market Your Products Overseas

 

5:00 PM

Conference Adjourns

Thank you for joining us!