|Embedded World &Conferences 2010 (Micro Electronics/Software) -- Computer Software, Computer Services, Electronic Components|
SERVICES: Commercial Specialist Winkler-Helmdach will attend Embedded World 2010 in Nuremberg to counsel and assist American companies exhibiting at the trade fair, and to collect latest industry and market trends. Commercial Service Munich will conduct a pre-show promotion to industry contacts in order to advertise and promote U.S. exhibitors' products and services. Interested exhibitors should contact firstname.lastname@example.org.
BACKGROUND: Embedded World & Conference, taking place in Nuremberg from March 2-4, 2010, is the world's most important event in this industry segment, and is considered as a valuable and significant European venue for U.S. embedded technology. The show's image, media and coverage is first rate. At the 2009 event around 700 exhibitors presented a comprehensive spectrum - hardware, software, tools, services - to about 15,850 in-trade visitors. With the number of applications rising constantly, the trade show with its accompanying conferences is the ideal platform to meet and network with industry leaders, discover innovative technologies, evaluate industry suppliers and their new products. Further information can be obtained from http://www.embedded-world.de.
IMPORTANT NOTE ON INTELLECTUAL PROPERTY RIGHTS (IPR): The U.S. Commercial Service in Germany is proactively engaged in defending American companies against counterfeit and copyright infringement. IPR is an important part of corporate value and international competitiveness. U.S. trademark, design and patent rights do not of themselves provide protection in Germany or the rest of the European Union (EU); U.S. companies must protect their IPR here in Europe. It is possible to register in countries individually or, for EU-wide trademark and design protection, there are a Community Trademark (CTM) and Registered Community Design (RCD). These provide a single right that protects industrial design or trademark in the entire 25-nation EU mega-market of 450 million people. Both national trademarks and the CTM can be registered through the U.S. Patent and Trademark Office. The U.S. Commercial Service can provide information on EU-wide protection for IPR and defend IPR in Europe at trade fairs. More information is available on our website: http://www.buyusa.gov/germany/en/ipr.html.
Please also visit our website to obtain info about U.S. Commercial Service programs and services designed to help U.S. exporters succeed in the German and European markets, and about VAT recovery procedures
|Doris Groot, Munich|
|Alexander Mattausch, Nuernberg Messe GmbH|
|Dagmar Winkler-Helmdach, Munich|